Piping hot data
We partner with various data providers that feed into our system from sources including surveys, the census, public records and other data aggregators.
Sorting it all out
We sort, filter and connect the dots through a refining process which uses advanced algorithms to package data points associated with an email address. We only match data to an email when we are at least 90% confident about the association.
Wrapping up the package
We store the refined data packages in our fast, open source, batch-updatable, distributed key-value store, Hank. In other words, our database is incredibly fast and secure.
Serving it back to you
When Rapleaf receives a request with an email address, our system looks up the email in our database and returns the associated data package. The turn around time for a request is under 50 milliseconds (faster than it takes for a webpage to load). Our system processes billions of requests a day.